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Using mobile to inspire and educate about SEAT

A series of award-winning interactive mobile experiences for SEAT to amplify new model launches. By combining mobile device hardware such as the accelerometer and gyroscope with web technologies like HTML5 and CSS3, these mobile experiences demonstrated key technical features of the SEAT Leon and Cupra models to inspire and raise awareness of the models.

The mobile experience for each model demonstrated the unique features of the models such as lane assist and parking sensors through tactile and intuitive mobile interactions. 

We also created a native app for SEAT owners too, providing a mobile utility that digitised the owners manual for each model in the range, utilising functionality such as image recognition for explaining dashboard icons. 

TEAM

Tim Ash: Executive Design Director

Adnan Lalani: Senior UX Designer

Technical Director: Dave Boddington

Naomi Reed: Project Manager

Senior Developer: Hasan Haque 

Senior Developer: Mike Monteith 

Sarah Cantillon: Managing Partner

Seth Campbell: Account Director

Inês Barril: Account Manager

Will Hossner: Account Manager

Bex Evans: Account Executive

results

  • Undisclosed 

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