Mixers x The Coca-Cola Company web service 

Created in partnership between The Coca-Cola Company and Coca-Cola Europacific Partners for independent bar owners to maximise sales and embed themselves within mixology culture. Mixers x The Coca-Cola Company demonstrates the mixers portfolio breadth and crafted drinks serves that can be made from it,  empowering bar owners with recipes and inspiration through a suite of interactive features. 

The platform also enables bars to create their own highly customisable printed drinks menus which are proven to increase sales of spirits and mixers in venues. These menus can be designed end-to-end using the platform and delivered directly to venues, free of charge, creating a mutually beneficial value exchange where TCCC mixers have a presence at the point-of-purchase and venue's increase sales of cocktails and mixed drinks.